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We were invited down (or rather up!) to Barbour HQ, to join Proper Mag, shooting them as they got chatting with Ian Bergin, Barbour’s Director of Menswear.

Ian shares his vision for Barbour’s expanding Menswear outlook, and how they plan to continue growing the brands offering, particularly inline with the younger consumer. Sharing his appreciation for Barbour’s iconic yet understated branding, he talks admirably of its biking heritage, and it’s rooting in the UK’s North East, right down to how its brand colours reflect their Northumbrian founding.

Our favourite part?  Finding out about Barbour’s HQ archives, which include a range of one piece racing suits...and a submarine suit.
Is there nothing they can’t do?

Take a look at the full interview below...


We were invited down (or rather up!) to Barbour HQ, to join Proper Mag, shooting them as they got chatting with Ian Bergin, Barbour’s Director of Menswear.

Ian shares his vision for Barbour’s expanding Menswear outlook, and how they plan to continue growing the brands offering, particularly inline with the younger consumer. Sharing his appreciation for Barbour’s iconic yet understated branding, he talks admirably of its biking heritage, and it’s rooting in the UK’s North East, right down to how its brand colours reflect their Northumbrian founding.

Our favourite part?  Finding out about Barbour’s HQ archives, which include a range of one piece racing suits...and a submarine suit.
Is there nothing they can’t do?

Take a look at the full interview below...

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© 2018 Tanzaro Ltd

© 2018 Tanzaro Ltd

© 2018 Tanzaro Ltd